Do you stress test your marketing?
Last week I had the luxury of a couple of focused days with my Chairman Lara, reviewing business plans, current results and seeking ways to enhance our existing offering. As always I come away with a head full of new ideas and scribbled ‘grey time’ notes. If you’ve attended any of our live events you’ll […]
Continue readingYes, a man can work in his wife’s business. Here’s how…
In this article I’m writing a response to Nicola Cook’s insightful commentary in her Company Shortcuts blog for International Women’s Day, ‘Can a man work in his wife’s business.’ You can read it here. I came across the blog having met Nicola at a mastermind event and agreed to write my response from the unique […]
Continue readingSolving the productivity puzzle
We’re used to seeing people walking down the street randomly talking into thin air – until you see the little white wire and realise they are engaged in a ‘usually’ very loud conversation with another person on the other end of their mobile phone. Today whilst travelling down the escalator at Kings Cross onto the […]
Continue readingAre you maxing the sales hours of the day?
It’s an ongoing Company Shortcuts mantra – but one that both Lara and I firmly believe lies at the core of business successes – the relentless focus on sales activity during the core hours of the week. So – how much of your team’s resources last week was focused on income generating activities? 100% perfect, […]
Continue readingLara Morgan Named on Inspirational Female Entrepreneur List
Company Shortcuts co-founder Lara Morgan has been named as One of the UK’s most inspirational female entrepreneurs in the UK by FreeOfficeFinder. The feature, which celebrates UK women in business, aims to inspire future generations of entrepreneurs, both male and female. Nick Riesel, their founder, explains the reasons behind the feature, and why Lara was […]
Continue readingCan a man work in his wife’s business?
I first wrote a blog on this topic a few years ago and it definitely ruffled a few feathers so, in support of International Women’s Day– I thought it was worth updating and re-sharing some more thoughts on the topic. As an active supporter of female entrepreneurship and as a female entrepreneur myself I know firsthand […]
Continue readingPossibly the most important step of all?
by Ernest Capbert Market research has been around formally since the 1920’s. Entreprenuer.com defines it as: The process of gathering, analysing and interpreting information about a market, about a product or service to be offered for sale in that market, and about the past, present and potential customers for the product or service; research into […]
Continue readingHelp Us Pay It Forward
At Company Shortcuts we exist to ‘grow the nation by improving sales performance’ and the growth rates of our client base which averages 140% increase in Net Profit one year after engagement, tell us that we are well on our way to achieving our mission.
Continue readingFirms recognise the importance of Street Smart over Book Smart
Earlier today I was standing in front of 200 young people (Year 11’s) sharing my story from school through to the career I have today, via www.speakers4schools.org, with the intention to hopefully inspire them. I always incorporate the following as one of my opening lines in my talk; My personal journey through book smart academia has been […]
Continue readingA Journey to Engagement
My Mini Stalking Mission by guest writer, Claudette Dawson When you are on a mission, you have a specific aim with a clear direction and it’s vital to know, own and embrace your “why”. My “why” for wanting to join Company Shortcuts was the fuel that ignited my persistence button. That’s what drove me on […]
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