Category Archives for Sales Skills

Five Quick Fixes to Improve Your Sales Productivity

I spend all day everyday fine tuning my clients’ Sales Engines and not surprisingly there are some common ‘quick fixes’ that I see time and time again. These often small changes will have a massive impact on the output of your own sales function (and remember I purposefully call a company’s sales function – their […]

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When Was The Last Time You Stress Tested Your Sales Engine?

As business owners we’re used to focusing on controlling the controllables and letting go of everything else, but how many of us can ever recall such politically and economically turbulent times?

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Lessons From The Best In The World

Last month, during our family holiday to Walt Disney World in Florida, I took the opportunity to spend a day ‘backstage’ on a behind the scenes Business Tour. How could you not want to learn more about how Disney does Disney? But before I share some of the keys to Mickey’s Magic; Yes, the secret […]

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Are Good Sales People Born Or Bred?

How do we make our youth more employer ready and equip them with the necessary skills that our businesses need? First, we need to debunk the myth that salespeople are born and not bred. Can you really turn anyone into a good salesperson? Well, science has recently proven that a natural propensity for selling but […]

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Top 10 Negotiating Rules

Andrew Bailey speaks about his top 10 negotiating rules that he has personally tried and tested. Negotiating and deal making can be fraught with issues and danger, to overcome these challenges some simple, tried and tested ‘rules’ will help. We discuss 10 Negotiating Rules in this piece, of course there are more, however mastering these will make […]

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OmniChannel Marketing

You’ve heard CS persistently bang on about the importance of… Adapting to your buyer’s changing behaviour (We’re not in Kansas anymore!) The importance of winning the digital ‘mindshare’ of your customers as they enter your buying cycle The age of the customer we now find ourselves in and the importance of the experience of not […]

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Opportunity Realised – Some Wise Words from Lara Morgan.

Ultimate summer reads for ambitious entrepreneurs and business leaders

This week I thought I would share some wise words from Lara Morgan, who circulated the words below to all of her company heads. I think the message speaks for itself… “In order for a business to take advantage of an opportunity, four factors must be in place.  The formula looks like this.  VISION + […]

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Possibly the most important step of all?

by Ernest Capbert Market research has been around formally since the 1920’s. Entreprenuer.com defines it as: The process of gathering, analysing and interpreting information about a market, about a product or service to be offered for sale in that market, and about the past, present and potential customers for the product or service; research into […]

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Help Us Pay It Forward

Pay It Forward - The Sales Nation Programme from Company Shortcuts

At Company Shortcuts we exist to ‘grow the nation by improving sales performance’ and the growth rates of our client base which averages 140% increase in Net Profit one year after engagement, tell us that we are well on our way to achieving our mission.

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A Guide to Exporting for SMEs

Robert and Lara in Las Vegas

IF YOU WANT TO GROW FAST, BE READY TO EXPORT! [LARA MORGAN] During UK Trade & Investment’s (UKTI) Export Week,  thousands of companies will be opening their doors to show the rest of the world why Britain is a great place to do business. While some businesses are embracing exports and taking the world by storm, […]

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