Category Archives for Culture

Firms recognise the importance of Street Smart over Book Smart

The Importance of Street Smart Over Book Smart

Earlier today I was standing in front of 200 young people (Year 11’s) sharing my story from school through to the career I have today, via www.speakers4schools.org, with the intention to hopefully inspire them. I always incorporate the following as one of my opening lines in my talk; [feature_box style=”23″ only_advanced=”There%20are%20no%20title%20options%20for%20the%20choosen%20style” content_font_size=”18″ content_font_style=”italic” content_font_color=”%233ab4ba” alignment=”center”] “Today, I […]

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A Journey to Engagement

Claudette Dawson

My Mini Stalking Mission by guest writer, Claudette Dawson When you are on a mission, you have a specific aim with a clear direction and it’s vital to know, own and embrace your “why”. My “why” for wanting to join Company Shortcuts was the fuel that ignited my persistence button. That’s what drove me on […]

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New Year Kickstart.

Business Growth

Kick Start your business’ new year with a full pipeline. Lou Johnson, CEO of Blue Sky Revenue Generation is a great friend of Company Shortcuts and many of you will have met her at one of our live events. We’ve asked Lou to share her perspective on how business leaders can start the New Year […]

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Do you own a Job or a Business?

Confident business owner

If like me you have watched Dragon’s Den you will be familiar with the phrase “this is a lifestyle business and therefore not an investable proposition”. So what is it that you can do to move your business from a lifestyle to a business that is attractive to investors and other buyers? Making this move […]

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Nicola Cook & her team celebrate Award Nomination

BESMA Finalist

This week, to huge applause in the office, it was announced that we are finalists at the BESMA (British Excellence in Sales and Marketing Awards) 2016, in not just one, but TWO categories! Company Shortcuts has been selected as a finalist for ‘Training Centre of the Year‘ and Nicola Cook our Chief Opportunity Officer and CEO, is a finalist for ‘Sales Trainer […]

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Your first sales hire – 4 tips before you start

grow your team - the right hire

The first sales hire may slow you down at first but get it right & adhere to these 4 strategic tips and you’ll set your business up for profitable growth. A question that all growing businesses must answer is: When is the right time to expand my sales operation, who would be the best fit and where […]

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Everyone in your business matters

Speaking from personal experience, Patricia Bacon, founder of Bacon Consulting shares insights on recruitment and building culture for a healthy business. You can hear her speak at our next event here on 1st October. As I have grown businesses over the years I have come to realise that recruiting the right people is one of […]

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How to interview to build culture

TEam at flip chart

Having made most mistakes in recruitment, in fact it feels like all, but also having learnt a great deal along the way through trial and alas error I wanted to share with you a few thoughts and sense checks for avoiding recruitment nightmares. Culture first It took 17 years of effort to define the process […]

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Build on your Natural Selling Style

Selling styles natural extrovert

It’s important to be honest about both the strengths AND challenges different selling styles present. Nicola Cook explains in greater depth what to expect from each style. After reading the outlines in Selling Styles Part 1, do you find yourself associating in particular with one of these styles? The Gladiator The Best Friend The Wizard […]

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Managing different selling styles in a team

Sales team having a meeting

As you may have gathered from the content already covered on this topic, there is no one definitive successful style. In fact to become super successful you actually need to be able to switch between the styles at different points throughout the sales process, particularly if you work in a smaller business, or indeed are the […]

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