Building on the fundamental core skills learned in our SALES SECRETS MASTERCLASS this ADVANCED sales training day enables you to sharpen your sales skills, so you close more business in a shorter period of time, improving your productivity, profitability and personal levels of success.

Focused on Negotiation, Handling Stalled Sales and Overcoming Objections.

Advanced Sales Training

  • Handle stalled sales like a pro
  • Deepen your sales skills to overcome objections
  • Negotiate your way to a Win:Win outcome

Building on the foundations of our leading edge Sales Secrets Masterclass, our Advanced Masterclass focuses on specific topics that present persistent obstacles to closing a deal.

Now you understand how to better control your sales conversations and qualify your clients more deeply and you are doing MORE sales activity – are you still frustrated that your conversions aren’t where they need to be?

Do you still feel like no matter how much rapport you build with your prospects, and how much they say they are going to commit they never do, or they suffer buyer’s remorse after they’ve initially said ‘Yes’?

If so, then our 1 Day Advanced Sales Secrets Masterclass will equip you with the deeper sales skills needed to overcome objections, handle stalled sales and negotiate your way to a Win:Win outcome.

Gain CPD Accredited Hours

If you need CPD proof, we will supply a signed letter with the name of the course, date, tutor name and signature, attendee name and number of learning hours the course involved.

  • What’s included?

    • A full days training led by one of our experienced trainers at a fully catered event

    • A comprehensive workbook

    • Access to additional bonus materials online before and after the event

    • Access to a vibrant community of Alumni delegates where you can post questions, share stories and celebrate your successes

    • Pre-session reading so your mind is prepared for the live element of the training

    • A number of DFY (Done for you) sales scripts, for gaining appointments or getting past gatekeepers

  • The session:

    • Delivered in our usual high energy and highly engaging style in 1 day you will

    • Understand the main reasons why sales stall or go awry

    • Recap the 3 parts to closing and why most sales professionals only know how to manage the first part

    • Learn the advanced communication strategies needed to reveal your buyer’s buying strategy

    • Leave with an 8 step guide to handling objections allowing you to maintain rapport and open negotiations

    • Learn how to negotiate from a place of strength, so you protect margin and avoiding buying business

    • Uncover some practical methods to maximize your sales efforts and enable you to structure the necessary time for pro-active sales activity in your already full diary

ISMM- Company Shortcuts Advanced Sales Training*Note: All our trainers are qualified Fellows of the ISMM (Institute of Sales & Marketing Managers) and have had real life experience of recruiting, building, training and motivating high performing sales teams, along with P&L responsibilities.

Russell Golson, Sales Consultant, Biognosys.

The methods I picked up and memories of Nicola's teaching at a Sales Secrets Masterclass helped me secure more than £800K in sales for my clients last year, with some of the best companies in world science.

I picked up a copy of Nicola’s book, The Secrets of Success in Selling, on a plane journey and got in touch soon after to learn more about the methods from her and Lara.
She told me from the start that it's not complicated, but it's also not an instant trick. Nobody has a bag of sales tricks to pull out on day one. But over 9 months, by following the simple techniques and applying the methods the results are the proof that applying the right techniques consistently is what makes the difference.

Henry Lamb, Henry Lamb Tennis

"Nicola Cook provided a world class sales day, incredible value and extremely excited about putting it all into practise! I also managed to take away a number of extremely helpful business tips away from sales and networked amongst the other people in attendance."

Brett Jacobson, Mediaworks

We’ve used Nicola’s Sales Secrets since we started our business. Roll forward 5yrs and we are now turning over 7+figures and employ over 40members of staff.


Claire Mitchell, Founder, The Girls mean Business

"If you want to scale your business, and make serious money, you need this outstandingly valuable day – priceless."


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